China Dairy ›› 2024, Vol. 0 ›› Issue (5): 35-39.doi: 10.12377/1671-4393.24.05.06
• MANAGEMENT • Previous Articles Next Articles
Research on the Problems and Countermeasures of Online Marketing of Dairy Products
SONG Haoyang
- School of Politics and Public Administration,Qinghai University for Nationalities,Xining Qinghai 810000
| [1] 许琳. 乳制品企业数字营销的优化路径[J].乳品与人类, 2024(2):55-59. [2] 侯果. HHN乳制品有限公司市场营销策略优化分析[D].郑州:河南财经政法大学,2021. [3] 奚卉彤. 网络营销助力乳品企业获新动能[J].乳品与人类,2021(5):48-55. [4] 阿依努尔·曼麦提,王嘉琪,古力奴尔·肉孜,侯海燕,程靖雯.“一带一路”下电商对新疆瑞源企业的影响与对策[J].中国商论,2021(15):47-49. [5] 杨毅. T乳业公司低温酸奶市场营销策略研究[D].北京:北京交通大学,2020. [6] 叶宁. 乳品行业OTO模式构建全攻略[J].乳品与人类,2015(6):4-21. [7] 孙婧伟.雀巢(中国)公司乳制品营销渠道策略研究[D].哈尔滨:哈尔滨工业大学,2015. [8] 王小村. 基于消费者行为特征的ARA乳业公司营销策略研究[D].淄博:山东理工大学,2014. [9] 唐宇. 基于项目导向的高职《网络营销实务》课程教学改革与实践[J].晋城职业技术学院学报,2011,4(3):28-30,38. |
| [1] | WANG Zhaoyan. Research on Product Quality Supervision in Dairy Industry [J]. China Dairy, 2024, 0(4): 115-119. |
| [2] | PANG Qianqian. The Determination of the Standards for Reviewing the Responsibility of Director Behavior——Taking the Infringement of Infant and Toddler Dairy Product Quality as an Example [J]. China Dairy, 2024, 0(4): 120-123. |
| [3] | WEN Jing, ZHANG Zhijun, GU ZailiNuEr·Aimaiti, GUO Tongjun. Hazard and Cause Analysis of Perchlorate Chlorate in Milk and Dairy Products [J]. China Dairy, 2024, 0(3): 57-64. |
| [4] | HUANG Yanyue, ZHOU Fengjie. Exploring the Functional Trend of Dairy Products under the New Consumption Background [J]. China Dairy, 2023, 0(9): 80-83. |
| [5] | ZHANG Renhua, WANG Cheng. Summary of Fouling and Cleaning in Dairy Processing Equipment [J]. China Dairy, 2023, 0(8): 110-118. |
| [6] | ZHANG Danqin, WAN Zhonghua, LV Man, LIAN Liping. Research on Container Inspection Equipment to Improve Detection Efficiency [J]. China Dairy, 2023, 0(8): 86-89. |
| [7] | XU Congling, ZHONG Shihuan, ZHANG Siqi, HUANG Nan, YANG Tianming, WANG Hui. Determination of Yeast β-glucan in Dairy Products [J]. China Dairy, 2023, 0(7): 94-98. |
| [8] | LIU Lin, LV Ning, LIN Chao, JIN Nan, LU Yu. The Development Status and Prospect of Vitamin K2 in Milk and Dairy Products [J]. China Dairy, 2023, 0(6): 79-84. |
| [9] | ZHU Xuman, ZHU Yong. Research on the Development Opportunities and Strategies for Dairy Products to Reduce Sugar under the New Consumption [J]. China Dairy, 2023, 0(5): 7-11. |
| [10] | QI Saixiyalatu, HAN Chengfu. Research on High Quality Development of Local Characteristic Dairy Products in Inner Mongolia Autonomous Region——Taking Xilingol League as an example [J]. China Dairy, 2023, 0(12): 10-15. |
| [11] | GONG Lishu, ZHANG Mingfeng. Research Progress on Nutritional Value and Health Benefits of Dairy Products [J]. China Dairy, 2023, 0(11): 13-17. |
| [12] | YIN Hongli, LIU Hui, TONG Lili, YANG Xue, LI Tong, TANG Jiatong, ZHANG Hongtao. Dairy products and human health [J]. China Dairy, 2023, 0(11): 18-22. |
| [13] | CHU Shaoxing, LIU Yan, XIE Shubin, YANG Zhaoyue, FAN Suqin, XU Zebin. Hazards and Control of Microorganisms in Milk and Dairy Products [J]. China Dairy, 2023, 0(11): 69-74. |
| [14] | ZHAO Ziqi, LI Yanhong, LI Hui, LU Zhihua, ZHANG Hongmei, QI Qi, BI Chengming, WANG Danhui, WANG Bin, BAI Xiaoling, ZHANG Hexia. Determination of salivary acid in milk and milk products by high performance liquid chromatography [J]. China Dairy, 2023, 0(11): 91-99. |
| [15] | CHEN Rouhan, HAN Yiyi, MA Yingqing, LIU Yang, FENG Dongsheng. Comparative Study on Determination Methods of Bovine Lactoferrin in Dairy Products [J]. China Dairy, 2022, 0(9): 95-101. |
|
||