中国乳业 ›› 2025, Vol. 0 ›› Issue (12): 93-102.doi: 10.12377/1671-4393.25.12.14
吴炜俊, 吴泽鹏, 吴思敏, 林秋莹, 范存斐, 张金玉, 孙克龙, 张婉莹, 林思怡, 陈绮萍*
WU Weijun, WU Zepeng, WU Simin, LIN Qiuying, FAN Cunfei, ZHANG Jinyu, SUN Kelong, ZHANG Wanying, LIN Siyi, CHEN Qiping*
摘要: 中国“优质乳工程”的实施已成为国内乳业应对消费升级与健康需求挑战的关键路径,该工程的推进始终以技术突破与理念革新为核心动力。本文围绕优质乳的理论创新与实践探索展开分析,在梳理产业发展现状的基础上,着重考察消费升级、技术迭代与政策引导三大核心驱动力的运行机制;同时,深入辨析质量管控标准、供应链协同模式、政策适用边界与市场竞争格局4 个维度的核心争议点,并对行业数字化转型、可持续发展等前沿趋势进行展望,旨在为优质乳的品质提升及推动行业持续发展提供扎实的理论支撑。
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